
Static pages ask visitors to read. AI interactive funnels ask them to play, discover, and engage — and that shift in behavior is the difference between a bounce and a booked lead. We build the interactive tools that draw in your leads — and make the conversion happen.
You've spent time and money getting people to your website. They land, they scroll, they leave. Not because your offer is wrong — because nothing invited them in. No friction, no interaction, no moment where they had to stop and think: this is about me.
An interactive funnel changes the dynamic entirely. The moment someone answers a question, spins a wheel, or runs their numbers, they've made a micro-commitment. That commitment is what separates a lead from a lurker.
We build the funnel. You collect the leads.
Every mockup below is the kind of experience your leads would have — interactive, on-brand, and designed to capture at the exact right moment.
Every funnel is custom-built for your business, your brand, and the specific action you want visitors to take. These are the three formats we deploy.
A series of targeted questions generates a personalized score or result — giving each visitor a specific, relevant answer that feels like it was written for them. Lead capture happens right before the reveal, at the moment they're most invested in seeing the outcome.
Example: The MotionCrest Fragility Score assesses lead flow vulnerability and returns a 0–100 score with personalized messaging by range.
Sliders, inputs, and live-updating numbers. The visitor plugs in their own situation and the calculator shows them — in their own terms — exactly what's at stake. When the number is personal, the urgency is real. The lead capture comes naturally after.
Example: The MotionCrest Revenue Calculator shows how much slow response time is costing a business monthly — updated in real time as they adjust their numbers.
A branded prize wheel that visitors spin to win a discount, bonus, or offer. The spin is the hook — but the opt-in is the point. High engagement, memorable experience, and a lead capture rate that outperforms a standard form by a wide margin. Especially effective for businesses running promotions.
An interactive funnel doesn't change who's visiting your site. It changes what they do when they get there.
The Strategy Call is where we identify which funnel type — or combination — makes the most sense for your business and your audience.
The assessment at /fragilityscore is built on the same system we build for clients. Eight questions, a scored result, personalized messaging by range, and automated follow-up triggered by score. Take it and you'll understand exactly what your leads would experience — and what you'd be able to do with the data.
Free · 3 minutes · Instant results
Book a free Strategy Call. We'll look at your current setup, identify which funnel format fits your audience, and map out exactly what we'd build — before you commit to anything.
Discover where leads are slipping through. This free 8-question assessment takes less than 3 minutes.
Enter your details to see your personalized fragility score.
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Based on your fragility score, estimate the monthly revenue slipping through the cracks.
This is an estimate based on your fragility score and inputs. Actual results may vary.

1. Source: Vendasta / Ricochet360, via Rep.ai Lead Response Study
2. Source: InsideSales.com / Verse.ai Speed to Lead Report, 2025
3. Source: Rep.ai Lead Response Statistics, 2024
4.Source: RevenueHero Study of 1,000+ Companies, 2024
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